Company Profile

We’re in the business of delivering better tomorrows. We may sell everything from washing machines to laptops and PlayStations, but at our core, our people always come first.

We launched in 2000 as a result of a £1 bet in a Bolton pub. 18 years later we have 1.5 million Facebook followers, a 5* TrustPilot rating (after 100K reviews), we’ve expanded into Europe and floated on the London stock exchange. But we never lose sight of what we’re about, making sure our customers are the happiest customers out there. 

We believe that the hard sell is a thing of the past. Customers want value, and it’s our job to deliver that value with open arms. We have over 120 committed sales professionals speaking to over 20,000 customers per week, and in the last 4 years outbound sales have increased by 400%. Our average transaction value has rocketed by 58%, our NPS score is 9.4 out of 10, and our complaints ratio is at its lowest rate ever.


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